What to Do with Inherited Jewelry & Watches: Why Online Estate Auctions Are the Smart Way to Sell: How to Sell Jewelry or Watch Collection

Sarah Booras
Apr 12, 2024
2 min read

Updated: Sep 15

You’ve inherited a collection of beautiful jewelry—diamond rings, gold bracelets, pearls, or even a fine watch collection—but it’s not your style. Or maybe you’d simply rather have the money than let these pieces sit in a box collecting dust. Many people face this same dilemma: what should you do with jewelry and watches that you don’t wear but don’t want to give away?

The truth is, selling fine jewelry and watches can feel overwhelming. Local jewelers and pawn shops rarely offer fair market value, and selling online on your own can be risky and time-consuming. Fortunately, there’s a smarter option: online estate auctions.

Why Not Just Sell to a Jeweler or Pawn Shop?

While it may seem convenient, jewelers and pawn shops usually offer only a fraction of your jewelry or watch’s actual value. Their business model is based on buying low and reselling high. That means you could walk away with far less than your pieces are worth.

In contrast, an online auction puts your jewelry and watches directly in front of thousands of motivated buyers—collectors, resellers, and individuals searching for exactly what you have.

The Benefits of Selling Jewelry & Watches Through an Online Estate Auction

Competitive Bidding Drives Value Up: When multiple buyers want your piece, they bid against each other—often driving the price far higher than a fixed offer from a jeweler.
National Audience of Buyers: Your items aren’t limited to local shoppers. With online auctions, bidders from all over the country can compete for your collection, greatly expanding your market.
Professional Presentation: Our team photographs, catalogs, and markets each piece—highlighting the sparkle of a diamond ring or the craftsmanship of a vintage watch—to attract the right buyers.
Safe and Hassle-Free: No meeting strangers from online listings, no negotiating face-to-face, and no worrying about lowball offers. We handle everything, from secure bidding to pickup or shipping.